Sponsorship Mastery Summit
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Sponsorship Mastery Summit

Date: Sept 27 - Sept 29, 2023

The Sponsorship Mastery Summit

The 5th Annual Sponsorship Mastery Summit will be hosted Sept. 27-29, 2023, at the luxurious JW Marriott Hotel in Chicago. Created as a place for sponsorship marketers to find inspiration, discover new insights and exchange ideas, the Summit is where innovative conversations happen, and meaningful connections are made.

The Experience

A 2 ½-day, first-class, immersive learning, and networking experience.

This is where the industry comes together to stay on the cutting-edge and shape the future of sponsorship. Attendees represent every aspect of the industry, from rights-holders, sponsors, agencies and vendors to global brands and sporting events, regional music festivals and community celebrations.

Attendees will receive opportunities to:

  • Join the Pre-Summit virtual happy hour and get insider tips on how to make the most of their visit to the Windy City.
  • Attend the Welcome Reception and mingle with like-minded sponsorship professionals.
  • Get access to the Summit app, the one-stop-shop for event info and networking.
  • Attend more than 20 sessions and hear 25 industry leaders who were invited specifically to expand your knowledge and skills.
  • Book 1-on-1, 15-minute coaching sessions with speakers and SMA board members to get personalized advice.
  • Attend an immersive, interactive 2 ½ hour pre-Summit Sponsorship Mastery Training Session.
  • Participate in "Talking (Sponsor)Ship" roundtables and expand your professional network.
  • Enjoy two plated lunches and breakfast buffets - because good food makes for great conversations!
  • Attend the Summit Soiree and Awards Ceremony and celebrate with your peers.
  • Join our Sponsorship in Action tour and experience sponsorship from a sponsor's POV.
  • Receive post-Summit cliff notes with three key takeaways from every session - so you can put your new knowledge into action right away!
The tough topics, cool trends and innovative ideas we’ll be talking about at the Summit:
  • The Changing Media Landscape
  • Emerging Technology from AI to the Metaverse
  • Purpose Driven Partnerships
  • Simple & Transparent Valuation Methods
  • Data Driven Decisions Deliver Results
  • Mastering the Art & Science of Selling Sponsorship
  • Building & Activating Partnerships through DEI
  • Cultivate a High-Performance Mindset
  • Navigating Economic Conditions
  • Embracing Change & Driving Growth
  • Finding your Personal Purpose
  • Success Metrics and Determining ROI
  • Partnerships that Win Hearts & Minds

The Speakers & Topics

Rapid keynote presentations, interactive workshops, in-depth fireside conversations.

Industry thought leaders will share revolutionary ideas and insights. Attendees will learn from each other, exchange ideas, share successes & solve real-time challenges during each session.

Please visit https://sponsorshipassociation.com/2023-summit/ for a list of confirmed speakers and the general schedule.

Who Attends the Summit

The Sponsorship Mastery Summit is for seasoned-pros and industry newcomers. representing rights-holders, sponsors, agencies, and vendors who serve the industry.

We strive to invite a broad representation of the sponsorship industry on the stage and to the audience.


The attendance is limited to 350 to provide an immersive learning and networking experience.

Please visit https://sponsorshipassociation.com/2023-summit/ to register today and reserve your spot at the Summit!

*Registration closes September 1, 2023, or when all registrations are sold out.
*Sponsorship Marketing Association Members get an exclusive 25% discount.
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Sponsorship Mastery Summit
Sept 27 - Sept 29, 2023
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