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Live Webinar - The Evolution of a City - Event Partnership: Coachella and Indio, California

Date: Mar 12, 2026
Time: 11:00 AM - 12:00 PM
Jim Curtis
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Jim Curtis, CFEE
Community Services Manager
City of Indio, California
Indio, CA

Discover the story of how the City of Indio, CA became the iconic home of the Coachella Valley Music and Arts Festival and Stagecoach: California’s Country Music Festival—and how that partnership has shaped the city’s identity, growth, and global recognition. Jim Curtis, CFEE, Community Services Manager for the City of Indio, will share insights into the city’s journey from hosting major festivals to developing a thriving year-round event ecosystem. Learn how strategic collaboration, community engagement, and long-term planning have allowed Indio to flourish alongside two of the world’s most celebrated festivals. This Webinar will provide a behind-the-scenes look at the evolution of Indio’s event partnerships and the continued impact these large-scale events have on the community, economy, and cultural landscape.

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Jim Curtis
Live Webinar - The Evolution of a City - Event Partnership: Coachella and Indio, California
Mar 12, 2026 | 11:00 AM - 12:00 PM








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