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How ArtsQuest Successfully Pivoted Amid the Challenges of 2020

Date: Mar 11, 2021

Time: 11:00 AM - 12:00 PM

Thursday, March 11, 2021
11:00 a.m. - 12:00 p.m. MST

Curt Mosel
Chief Operating Officer
ArtsQuest
Bethlehem, PA
On March 19, 2020 Pennsylvania Governor Tom Wolf ordered all non-life-sustaining businesses to close across the commonwealth to help stop the spread of Novel Coronavirus (COVID-19). Not only would ArtsQuest be one of the first organizations to close its doors and one of the last to fully reopen, we needed a plan that would allow us to overcome these most challenging times. We had to change course immediately to preserve the organization and at the same time continue to offer access to the arts as a way of helping small businesses and the community at large. While the pandemic has had a devastating impact for all arts and cultural organizations across the globe, there is always opportunity even in the most desperate situations.

Curt Mosel leads the teams responsible for marketing, public relations, ticketing, operations, merchandise, IT and corporate partnership initiatives supporting the nonprofit’s arts and cultural programming for the region. These events and programs include Musikfest, the nation’s largest free music festival; 12 arts and cultural festivals; and the programs of the ArtsQuest Center and SteelStacks, an adaptive reuse of the city’s former Bethlehem Steel plant that has transformed the old mill into a thriving arts and entertainment district.

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How ArtsQuest Successfully Pivoted Amid the Challenges of 2020

Thursday, March 11, 2021 11:00 a.m. - 12:00 p.m. MST

Thursday, March 11, 2021
11:00 a.m. - 12:00 p.m. MST