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IFEA Live Webinar - Sponsorship & Social: The Art of Partnership Promotion

Date: Apr 12, 2018

Time: 11:00 AM - 12:00 PM

Thursday, April 12, 2018
Sponsorship & Social: The Art of Partnership Promotion
Jessica Bybee-Dziedzic
Partnership Director
Saffire
Austin, TX
Just like most trends these days, sponsorship has shifted to a social media market. But, as advertising opportunities, algorithms, and trends in social media change, it’s hard to know where to focus your efforts when promoting your most valuable partners. Join us, as we show you how to maximize your sponsor partnerships with shared promotions on Facebook, Instagram and even Snapchat. Learn how you can grow your event’s audience while WOWing your sponsors, all at the same time!

Jessica Bybee-Dziedzic has a comprehensive background in online marketing, social media and website strategy. In 2007, she joined Wright Strategies, managing online projects for clients including KEEN Footwear, Nike and Frito Lay. In 2009, the Wright Strategies team created Saffire, providing events, venues and destinations with websites and ticketing in a simple integrated platform. Today, the Saffire team serves hundreds of clients nationwide. Jessica is a Partnership Director for the company and in her free time loves to travel.

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